4 Steps For Political Authorization on Google
Ensure your Google Ads account is authorized to run political advertising on Google
Step 1: Create a Google Ads Account: https://ads.google.com/home/
Step 2: Gather business registration material including FEC registration and EIN as well as all the business contact registration address and phone number that you’ll want to have on all public inquiries.
Step 3: Apply for political authorization. Review the link here: https://support.google.com/adspolicy/troubleshooter/9973345?hl=en
This may take some time, be sure to check your account regularly for updated or additional information or verification needed.
Step 4: Start running ads. Your paid for disclaimer will appear on your ad campaigns. See example below .
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Public Google doc for staffers at every level to use for planning advertising campaigns across all platforms.
Political organizations need to ensure they are verified to run ads on Google. We break down the steps and provide links here to help you get started.
We conducted a survey of 1,000 U.S. voters to see if they could distinguish between human and AI content.
2 Key Steps: Here's what you need to know before you get started - be sure to read carefully.
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